The page does the formatting — what you send decides how good it looks.
Photos
- Start with the best room, usually the living area with natural light. It's your cover in WhatsApp.
- Shoot landscape, at chest height, from the corner of the room.
- Turn on all lights and open curtains. Avoid people and mirrors showing you.
- 8–15 photos is the sweet spot: living, kitchen, each bedroom, bathrooms, balcony or view, building and amenities.
The details
Always include: price (and payment terms), size, bedrooms and bathrooms, area and building, furnishing, availability.
Then add what makes it different — the view, an upgraded kitchen, a short walk to the metro — as highlights.
Write for the client, not the portal
Describe the property, not who should live there. Phrases like "suitable for families only" or "no children" can be discriminatory and are illegal in many markets — in the US the editor warns you about them.
Keep it current
An accurate page builds trust. Update the price when it changes and archive the listing as soon as it's let or sold.
For more, read our guide on writing property descriptions that get viewings.